ABOUT FUR™
J Mikel created the FUR™ collection to provide a more luxurious lifestyle for discerning dog owners. As our culture becomes more dog savvy and our dogs play larger roles in our lives, we are learning to address more of their needs. Maintaining our pooch’s personal hygiene is one of them. The elegant range of FUR™ products and accessories is a natural extension of J Mikel’s knowledge of the beauty industry and of her deep love for dogs.
ABOUT J MIKEL
Before developing FUR™, J Mikel spent years in the beauty industry, working with brands and companies as diverse and respected as Estee Lauder’s Aveda brand, Slatkin and Co, L’Atelier du Savon, Neiman Marcus and Bergdorf Goodman. J Mikel has extensive experience in the fields of aromatherapy and perfumery, developed over years of relationships with top apothecaries and retail giants.
ABOUT OUR LOGO
Our logo is modern and clean and reflects the quality and simplicity of our products. Zachary, J Mikel’s West Highland Terrier, is the source of inspiration for the line. J Mikel and the design team at Superdeluxe developed the FUR™ logo from Zachary’s silhouette.